Network Front | The Guardian: Radio 1 to launch BBC iPlayer video channel next week

Network Front | The Guardian

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Radio 1 to launch BBC iPlayer video channel next week

Nov 3rd 2014, 16:26, by John Plunkett

Service will feature up to two new videos a day, including live music, documentaries and Scott Millss innuendo bingo

Radio 1 will launch its own video channel on the BBCs iPlayer next week including live music, documentaries and Scott Millss innuendo bingo as it steps up its battle for the ears and eyes of the YouTube generation.

The station will put up to two programmes a day on the iPlayer channel, which is intended to reverse a decline in listening among its target audience of 15 to 29-year-olds and use it as a gateway to introduce younger people to other BBC content.

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Network Front | The Guardian: Radio 1 to launch BBC iPlayer video channel next week

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