Tuesday, August 21, 2012 WSJ.com: Europe Home: Companies Seek Olympic Legacy WSJ.com: Europe Home Europe Home Companies Seek Olympic Legacy Aug 21st 2012, 23:42 The Olympics has highlighted the boost that companies can get from sports sponsorship in the short term but experts say that the real benefit is brand awareness over the long term, which isn't so easy to quantify. Media files: EM-AS423_EuroFo_A_20120821193951.jpg (image/jpeg) You are receiving this email because you subscribed to this feed at blogtrottr.com. If you no longer wish to receive these emails, you can unsubscribe from this feed, or manage all your subscriptions Tweet
